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Broadridge’s acquisition will allow the Direxxis platform to be integrated into Broadridge’s wealth and advisor solutions suite.
Broadridge Financial Solutions has acquired Direxxis, a provider of cloud-based marketing solutions and services, in a bid to broaden its offerings for wealth and asset managers, and to provide integration with Direxxis’ marketing management and automation platform, officials say. Direxxis offers integrated enterprise marketing solutions to integrate people, processes and technologies, officials say. Direxxis’s sales...
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